321 Ignition

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321 Ignition
IndustryTechnology company
Founder(s)Lyamen Savy
DJ Haddad

321 Ignition mobile-first website provider in the automotive industry.


Based in Seattle, WA, 321 Ignition is a mobile-first.[1] website provider for new & used car dealerships.[2] The automotive website provider has been humanizing the car shopping experience (focusing on UX/UI) on mobile devices since 2019.[3]

Since 2010, Our single-minded focus on the transportation of vehicles and equipment has allowed us to provide nationwide auto shipping services and smart, efficient, seamless integration to our customer's websites and business processes. Dealerships that made the switch to the mobile-first platform have increased their leads from 70% to 500%.

The 321 Ignition design experience makes customers[4] view every aspect of the car buying process online.[5] Their website platform helps dealerships[6] by providing a suite of built-in website essentials of mobile-first tools,[7] including OEM branding & compliance, SEO copy, HTML5 banners.


Lyamen Savy,[8] CEO and Founder and DJ Haddad,[9] CMO and Co-Founder.


  1. "321 Ignition Launches Millennial-Targeted Mobile Sales Platform". https://www.autodealertodaymagazine.com/357268/321-ignition-launches-millennial-targeted-mobile-sales-platform.
  2. "Coronavirus Is Pushing Car Dealerships Into Online Sales and Home Delivery". https://www.consumerreports.org/buying-a-car/coronavirus-pushing-car-dealerships-into-online-sales-and-home-delivery/.
  3. "Car buying platform from 321 Ignition focuses on millennials and generation Z". http://www.digitaljournal.com/pr/4486741.
  4. "Car buying platform from 321 Ignition focuses on millennials and generation Z". https://megadealernews.com/stories/512742593-car-buying-platform-from-321-ignition-focuses-on-millennials-and-generation-z.
  5. Staff, A. D. T.. "321 Ignition Launches Millennial-Targeted Mobile Sales Platform". https://www.fi-magazine.com/357268/321-ignition-launches-millennial-targeted-mobile-sales-platform.
  6. "321 Ignition Announces Free Scripts & Templates to Help Dealers Sell Cars Online During the Coronavirus". https://www.digitaldealer.com/press-releases/321-ignition-announces-free-scripts-templates-to-help-dealers-sell-cars-online-during-the-coronavirus/.
  7. "321 Ignition's 'UNLEADED' Fuels Transition to Mobile-First Indexing". https://apnews.com/press-release/pr-newswire/10aa676a0116941b1f887fae063791e4.
  8. "Lyamen Savy, CEO of 321 Ignition". https://www.carnow.com/timtalks/lyamen-savy-ceo-of-321-ignition/.
  9. "Male Entrepreneurs on How Being a Dad Has Changed Them". https://www.askmen.com/home_auto/parenting/male-entrepreneurs-on-how-being-a-dad-has-changed-them.html.

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